If you want to influence people don't try to persuade them. Use ‘pre-suasion’ instead. - LA Times

http://www.latimes.com/opinion/op-ed/la-oe-cialdini-presuasion-20161023-snap-story.html

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First saved: 2016-Oct-24 (Mon)
Last checked: 2016-Oct-24 (Mon), response 200